Apple CEO Tim Cook sat down for an in-depth interview during the All Things Digital conference in Rancho Palos Verdes, California on Tuesday. Cook discussed where Apple's been and — more importantly — where it's going. He also slipped in some hints about the future of Siri, the doom of Ping, and a potential relationship between Apple and Facebook.
Cook started his conversation with his hosts, Kara Swisher and Walt Mossberg, by declaring that he has never been as amazed by "all the things [he] cannot talk about" right now. "The juices are flowing and we have some incredible things coming out," he explained.
While Cook touched on a range of topics, including Apple's manufacturing plans, during the interview, my ears twitched when he mentioned good ol' Ping.
Ping — iTunes Ping, to use its proper name — is a social network of sorts that's baked into Apple's desktop media player software. The feature was not received particularly well by most users, who criticized its limited availability, the prevalence of fake celebrity accounts, the removal of Facebook integration, and initial waves of spam.
When asked about what happened to Ping, Cook explained that it seems as if the average customer is saying that it "isn’t something that [he or she wants] to put a lot of energy into."
:source: Source: msnbc