High Tech Computer Sales Jargon NEW - Different color from previous design. ALL NEW - Parts not interchangable with previous design. EXCLUSIVE - Imported product. UNMATCHED - Almost as good as the competition. DESIGNED SIMPLICITY - Manufacturers cost cut to the bone. FOOLPROOF OPERATION - No provision for adjustments. ADVANCED DESIGN - The advertising agency doesnt understand it. ITS HERE AT LAST! - Rush job; Nobody knew it was coming. FIELD-TESTED - Manufacturer lacks test equipment. HIGH ACCURACY - Unit on which all parts fit. DIRECT SALES ONLY - Factory had big argument with distributor. YEARS OF DEVELOPMENT - We finally got one that works. REVOLUTIONARY - Its different from our competitiors. BREAKTHROUGH - We finally figured out a way to sell it. FUTURISTIC - No other reason why it looks the way it does. DISTINCTIVE - A different shape and color than the others. MAINTENANCE-FREE - Impossible to fix. RE-DESIGNED - Previous faults corrected, we hope.... HAND-CRAFTED - Assembly machines operated without gloves on. PERFORMANCE PROVEN - Will operate through the warranty period. MEETS ALL STANDARDS - Ours, not yours. ALL SOLID-STATE - Heavy as Hell!. BROADCAST QUALITY - Gives a picture and produces noise. HIGH RELIABILITY - We made it work long enough to ship it. SMPTE BUS COMPATABILE - When completed, will be shipped by Greyhound. NEW GENERATION - Old design failed, maybe this one will work. MIL-SPEC COMPONENTS - We got a good deal at a government auction. CUSTOMER SERVICE ACROSS THE COUNTRY - You can return it from most airports. UNPRECEDENTED PERFORMANCE - Nothing we ever had before worked THIS way. BUILT TO PRECISION TOLERANCES - We finally got it to fit together. SATISFACTION GUARANTEED - Manufacturers, upon cashing your check. MICROPROCESSOR CONTROLLED - Does things we cant explain. LATEST AREOSPACE TECHNOLOGY - One of our techs was laid off by Boeing.